CATASTROPHIC: Netflix Just CANCELLED Meghan in humiliating 11th-hour axe – Sources say “She’s finished in Hollywood”

In a stunning development that has sent shockwaves through Hollywood and beyond, Netflix has abruptly terminated its high-profile partnership with Meghan Markle, dealing what insiders are calling a devastating and potentially fatal blow to her embattled lifestyle brand, As Ever.

The move, confirmed by multiple industry sources late on March 6, 2026, comes mere months after the streaming giant had already downgraded its overall creative deal with Meghan and Prince Harry from a lucrative multi-year blockbuster to a lighter “first-look” arrangement. Now, even that remaining tie—specifically the co-investment and promotional backing for As Ever—has been severed in what one source described as a “clean break with no path back.”

“Her show did not go on, so it did not make sense to continue the partnership,” an industry insider told Page Six exclusively. The reference is to With Love, Meghan, the Duchess of Sussex’s lifestyle and cooking series that launched alongside As Ever in early 2025. Despite an initial splash of publicity, the program struggled with viewership, failing to crack Netflix’s top rankings consistently and drawing widespread criticism for feeling inauthentic and overly polished. After just two seasons and a holiday special, the series was quietly shelved with no plans for a return.

Netflix’s exit from As Ever is particularly brutal. The brand—selling everything from $64 scented candles and artisanal jams to ultra-premium honey, teas, flower sprinkles, and even limited-edition leather bookmarks—was explicitly developed in tandem with the streamer. Netflix served not just as a launch platform via the show but as an active partner and investor, helping propel the line’s initial sell-out drops and rapid expansion into home goods and seasonal collections.

A spokesperson for As Ever attempted to spin the split positively, stating: “We have experienced meaningful and rapid growth and As Ever is now ready to stand on its own.” Netflix echoed a similarly neutral tone, emphasizing that the separation was mutual and that the brand would continue independently.

But behind the diplomatic language lies a harsher reality. Sources close to the situation reveal mounting frustrations on both sides. As Ever faced repeated online scrutiny—website glitches exposing high inventory levels, accusations of slow sales, and backlash over premium pricing that some called out of touch. Meanwhile, Netflix executives reportedly viewed the ongoing association as increasingly untenable amid underwhelming performance metrics and shifting priorities at the streamer.

“This is the 11th-hour axe that many saw coming but few expected to land so decisively,” one Hollywood executive told us on condition of anonymity. “Meghan’s Hollywood ambitions were already on thin ice after the production deal downgrade, the end of the original $100M pact, and repeated project cancellations or non-starts. Losing Netflix’s backing for As Ever removes her biggest corporate lifeline and credibility booster. Insiders are whispering she’s finished in Hollywood—at least in any meaningful, big-studio capacity.”

The timing couldn’t be worse for the Duchess. As Ever had been positioned as her triumphant pivot to entrepreneurial independence after stepping back from royal duties, with Meghan herself frequently highlighting the brand’s “slow-made, meant-to-be-shared” ethos in personal Instagram posts. Recent restocks sold out quickly in some cases, but critics pointed to giveaway promotions (including jars reportedly handed out at Netflix offices) and mixed fan reactions to high-price bundles as signs of underlying trouble.

Prince Harry, whose own projects under Archewell Productions remain tied to the first-look Netflix deal (though at a significantly reduced scale), has stayed largely silent on the matter. The couple now faces renewed questions about their post-royal business viability, with some observers predicting a full retreat from high-profile media ventures.

For now, As Ever soldiers on solo—but without Netflix’s massive promotional muscle, distribution reach, and financial muscle, the road ahead looks far more uncertain. What was once billed as a seamless fusion of lifestyle content and commerce has become yet another chapter in a string of high-profile setbacks.

Hollywood is watching closely. Is this the final curtain on Meghan Markle’s entertainment empire, or can As Ever truly stand on its own? Only time—and sales figures—will tell.